Copyright Guidelines — Using Luna Factory Cards the Right Way
Personal readings, professional fortune-telling, and social media sharing are all welcome — copying, reselling, or AI training on our artwork is not.
Professional fortune teller & spiritual advisor
KEY TAKEAWAY
Every illustration, text, and design in a Luna Factory deck is copyrighted, but we happily permit the everyday ways card owners actually use their decks: personal readings, professional fortune-telling sessions, social media posts, and video readings. What we don't allow is copying or redistributing card images, producing look-alike decks, reprinting our booklets wholesale, feeding our artwork into AI training data, or turning card art into merchandise. When in doubt, just ask us first.
⚖About the Copyright on Luna Factory Products
The illustrations, text, design, and layout of every original tarot deck, oracle deck, guidebook, and digital content we sell belong to Luna Factory or our partner creators. Under copyright law, we strictly prohibit unauthorized reproduction, alteration, distribution, or resale of this material.
That said, we do grant permission for a range of uses that fall within "what a card owner naturally does with the deck they bought" — things like giving readings or sharing content online. Please review the guidelines below so you can use your cards with confidence.
✧What We Permit
1. Personal Readings
Drawing cards to read for yourself, family, or friends is completely unrestricted. This is the whole point of buying a deck, and it falls entirely outside the scope of copyright.
2. Paid or Unpaid Fortune-Telling Work
Using a deck you've purchased to offer professional readings — whether in person, over the phone, or through platforms like Coconala — requires no additional permission. However, even when using cards professionally, copying and distributing the actual card images themselves is still prohibited.
3. Posting Reading Results on Social Media or Blogs
Photographing the cards you've drawn and posting them to social media or a blog is fine. Daily-draw posts, reading logs, and purchase reviews are all welcome forms of natural sharing.
When you post, crediting the source — something like "Luna Factory's ◯◯ Tarot" or "© Luna Factory" — helps the post reach other fans and enthusiasts, and we genuinely appreciate it.
4. Reading Videos on YouTube or Livestreams
Showing your cards during a reading video on YouTube, Instagram Live, or similar platforms is also fine. Feel free to use the cards freely within your streams.
✦What We Prohibit
1. Unauthorized Copying or Distribution of Card Images and Artwork
Scanning, tracing, or reprinting card illustrations to distribute or sell as digital assets or print materials constitutes copyright infringement. Please refrain from any digital copying that goes beyond personal use.
2. Producing or Selling Similar Products
Creating and selling tarot or oracle decks with designs similar to ours is prohibited. Imitation that goes beyond being "inspired" by our design, layout, or guidebook text — and instead copies it — infringes on copyright and design rights.
3. Reprinting Guidebooks or Text in Full
Reprinting, translating, or redistributing all or most of the guidebook, booklet, or PDF that accompanies a deck is prohibited. If quoting a portion, please clearly cite the source and keep the quoted section limited.
4. Use as AI Training Data
Using our card illustrations or guidebook text as training data for AI (image generation or text generation) is prohibited. This includes feeding the material into training models as well as commercial use of AI-generated output derived from it.
5. Merchandising Using Card Artwork
Turning card illustrations into products such as T-shirts, stickers, posters, or NFTs is prohibited. As a general rule, any physical secondary processing of the artwork for resale is not allowed.
✧When Quoting Our Content
If you'd like to quote or introduce our products in a blog, book, or academic paper, please follow these rules:
- Keep quoted sections to the minimum necessary
- Clearly credit the source as "Luna Factory Official Site" along with the product name
- Include a link to our official site (https://lunafactory.com)
- Quote the original as-is, without alteration or editing
⧗Individual Permission for Commercial Use
For uses not covered in these guidelines, or for large-scale commercial use, we ask that you request individual permission in advance. This includes cases such as:
- Featuring card illustrations in a book or magazine
- Using part of the guidebook text in a workshop or course
- Using the cards as material for corporate training
- Photographing or featuring the cards for media coverage
- Using the cards as teaching material at an educational institution
If your situation matches any of the above, please reach out through the contact form on our official site. As a general rule, we review each request and respond individually.
☀If We Discover an Infringement
If we discover activity that infringes on our copyright, we will take action that may include a certified notice of infringement, takedown requests to sales platforms, and legal measures. We take this seriously in order to protect our creators' rights.
On the other hand, if you're ever unsure whether something is okay, please don't hesitate to reach out. In many cases, an early conversation lets us find a solution that works for what you want to do.
♡A Request Out of Respect for Our Creators
Respecting the Creative Process
Luna Factory decks are works that our illustrators, designers, and supervisors have spent months creating. Each card carries its own concept and intention, and we'd be grateful if you kept that value in mind as you use them.
Crediting the Brand
When you share on social media, we'd love it if you added tags like #LunaFactory or #lunafactory. It helps connect you with other fans and makes it easier for us to support and amplify your posts.
We'd Love Your Feedback
Please feel free to share your honest thoughts on how the cards feel to use, the design, and the guidebook content. We use this feedback for future decks — a great deck grows out of dialogue between the people who use it and the people who make it.
✦Common Misunderstandings About Copyright
"I bought it, so I can use it however I want"
Even after purchasing a deck, copyright remains with the creator. What a buyer receives is the right to use that deck personally — not the right to copy, distribute, alter, or resell it. It's the same principle as with a book or a CD.
"It's fine as long as it's just a little"
"Just a few cards," "just a portion," "just on a personal site" — regardless of quantity or scale, unauthorized copying or reposting still constitutes copyright infringement. If you're unsure, please ask us first.
"It's fine as long as I credit the source"
Crediting the source is good etiquette when quoting, but it doesn't automatically grant permission for everything. Reprinting or commercial use that goes beyond fair quotation is still copyright infringement, even with a credit attached.
"It showed up in an image search, so it must be usable"
Images that appear in a Google Image search haven't lost their copyright protection. Being searchable doesn't mean being available for use.
⚖How to Request Permission
Step 1: Contact Us Through the Official Site's Contact Form
Please describe your intended purpose, the medium you'll use, the scope of use, and your desired time frame as specifically as possible. The more concrete the details, the more smoothly we can review your request.
Step 2: We Review Your Request
We'll review the details and reply with whether permission is granted and under what conditions. We typically respond within two weeks.
Step 3: Agreement and Start of Use
Once you agree to the conditions, you're free to begin using the material. In some cases, we may also arrange a formal usage agreement.
✧Frequently Asked Questions
Is it okay to post a photo of a card I drew on Instagram?
Yes, that's fine. If you've purchased the deck, sharing your own readings is entirely up to you. We'd love it if you tagged Luna Factory when you post.
Can I use the cards professionally as a fortune teller?
Absolutely. Feel free to use the cards for any kind of professional reading work — in person, online, or by phone. We're happy to support your professional activity.
Can I turn a card illustration into a LINE sticker?
Please don't. Turning artwork into merchandise through secondary processing constitutes copyright infringement. Please keep such uses within the scope of personal enjoyment.
I'd like to feature guidebook text on my blog.
A short quotation (a few lines) is fine as long as you credit the source. However, please refrain from copying the entire text or a large portion of the guidebook.
I'd like to stream a reading on YouTube while showing the cards.
That's fine — please feel free to use the cards in your stream. Including a link to the Luna Factory official site in your video description helps your viewers find more information.
Why can't the cards be used for AI training?
The illustrations and guidebook text created by our artists are original works, each crafted with great care. Using them for AI training would undermine our creators' rights, so we ask that you refrain from this.
☾Case Studies: Common Questions We Receive
Case 1: Featuring Card Images on a Personal Blog
If you're sharing a purchase review or reading experience on your own blog, we welcome photos of your cards. Including the brand name and a link to our official site helps other readers find more information.
Case 2: Streaming Readings on a YouTube Channel
Showing cards on screen while giving a reading during a stream is completely fine to do freely. Viewers often ask "which deck is that?" — so it's helpful to include product information in your video description.
Case 3: Using Cards as Teaching Material in a Local Tarot Class
Introducing cards to students in a small study group or circle is not a problem. However, if you're running a formal, paid course and using the deck as official "course material," please contact us individually first.
Case 4: Offering Readings at a Café or Salon
Using the cards to offer fortune-telling services at your shop is fine to do freely. If multiple staff members will be using the cards, we recommend that each person purchase their own deck.
Case 5: Featuring the Cards in a Book
Inclusion in a published book requires individual permission. Please get in touch through our contact form with details on your intended purpose, the pages involved, and the print run.
♡Community and Sharing
Sharing Under the #LunaFactory Tag
When you share a reading on social media, please use hashtags like #LunaFactory, #lunafactory, or #OriginalTarot. It lets you see other enthusiasts' posts too, and helps grow the community.
Reading Share Events
We occasionally hold reading-sharing events on our official social media accounts. Please feel free to join in — seeing how other fans read the cards can be a great source of inspiration.
Official Ambassador Program
We're also considering an official ambassador program for those who love using our decks. Details will be posted on our official site.
☀Summary
Luna Factory products are licensed for buyers to use freely within the scope of their own fortune-telling activities. Personal use, professional readings, and social media sharing are all welcome — but unauthorized distribution of images, merchandising, and use for AI training are not permitted.
If you have any questions, please feel free to contact us at any time. We hope to build an environment together, with all of you, where both creators and users can enjoy these cards with peace of mind.
Luna Factory's original decks are available at our official store. We hope our cards can be a companion on your fortune-telling journey.

